Among hundreds of ranking factors, link building has never lost its significant concerning SEO and SERP ranking. Still, hold your wings. Few link building mistakes might ruin your entire link building campaigns go useless. You must build legitimate links. Moreover, the words like ‘natural’ ‘quality’ ‘organic’ are special when we think about backlinks.
Improper link building can impact badly on your SEO and website authority. Then, you will have to experience drastic fall in your link profile. This article will talk about the most typical mistakes you must avoid while link building. You should never forget these link building mistakes whichever link building techniques you use.
Link Building Mistakes to Stop Doing
You can categorize these link building mistakes into two.
Firstly, the most common link building mistakes that don’t harm your website ranking much. Still, you shall avoid such to harvest the utmost benefits of link building. You can make your link building campaigns more effective.The most common link building mistakes that may harm your website ranking ... A Guest post by Satish Arumugham via Philipscom Click To Tweet
But, the other few are, you must stop making those mischievous link building mistakes. It will have the adverse effect on your website or blog ranking.
Anyways, all the aspects discussing here are concerned about external links. If you wish to have your internal link building efficient, then try implementing a silo structure for your website or blog.
Most Common Link Building Mistakes to Avoid
These are some of the popularly known mistakes to avoid while building backlinks, likely to make your link building the powerful one.
#1 Sticking with Identical Numbers
Obviously, it’s great to gain backlinks from high PR, high DA, and authoritative sites. But, it is not pretty good to build links only from highly recognized sites. Keeping a mix of low DA and high DA would benefit much better. You must be randomly generating backlinks from domains with different authority levels.
Similarly, don’t be more specific in getting same link attribute type either it is dofollow backlinks or nofollow. Treat both link type equivalents; still, nofollow links have no value on your search engine rankings. Get dofollow backlinks through guest posting, meanwhile generate nofollow backlinks through blog commenting on various blogs. By this way, you can balance.Improper link building can impact badly on your SEO and website authority. A Guest post on pvariel.com by Satish Arumugham. Click To Tweet
#2 Backlinks from Sites having More Outbound Links
Each backlink is valuable. To make your efforts pay you returns, avoid getting backlinks from pages that have tons of outbound links. It is better to invest your time and efforts on building links from pages that have minimal outbound links. Don’t lose the value of your links placing it in the huge crowd.
#3 Repetitive Backlinks from Particular Domains
The sources on which you get backlinks matters a lot. The quality and authority of such sources or referring domains speak louder in representing the link profile of your website. Diversifying the sources of backlinks is most crucial. Don’t rely on a particular link building technique. Employ multiple link building practices and branch out the link sources.
#4 Improper Use of Anchor Texts
Your anchor texts must be more specific and exact to your keyword to stay away from the unnatural link building penalties. At the same time, it is not good to have exact anchor texts for every link you build. Instead, get backlinks for related keywords or semantic keywords. So that, Google understands that your link is more natural and its relativity.
#5 Links from No-index Pages
Intentionally or unintentionally, stop creating backlinks from pages that are not indexed by Google or any search engines. The no-index pages might hold any sort of content. You are unaware. Those don’t want to ruin your domain placing a link over there. As seen above the quality of the source where you are getting backlinks is much considerable.
#6 Sourcing Irrelevant Backlinks
An organic, as well as quality backlinks, is nothing but a dofollow link from a page or domain that is most relevant to your niche. The irrelevant backlinks will have less weightage, and it is meaningless. Hence, try getting backlinks from relevant sites. If your blog is about WordPress themes, getting backlinks from a travel blog is never appreciable.
#7 Failing to Track Your Links
Link tracking or monitoring links is must to have practice on a periodic basis. Through which you will get to know how your backlinks are performing on your website and over the web. Without this, you might not optimize your link building strategies. Sometimes, you would be wasting your energy in building backlinks that has zero effect on your SEO and Google ranking.
#8 Link Exchange and Reciprocal Links
In recent days, link exchange practice gets popular among bloggers with their blogging relationships. Meanwhile, Google is also getting smarter all the way. Whatever practices you do intentionally building backlinks, search engines can spy and scrutinize. Link exchange and reciprocal links are such carry outs. Hence, don’t build excessive link exchanges and reciprocal links.
The next we are going to run through are the most hazardous link building mistakes you must instantly stop doing.
Serious Link Building Mistakes that have Adverse Effect
#1 Buying/Selling Links
Search engines love only natural backlinks. In case of buying or selling links, get ready to bear the consequences your website will undergo. Buying backlinks can increase the number of your site backlinks. But, it is harmful as it does not guarantee for the quality. You might land in low-quality spam sites or PBN blogs. For the time being, you can find it beneficial. But for the long run, your credibility will go off, and your website r blog will get penalized severely.Do not build excessive link exchanges and reciprocal links, says pro blogger Satish Arumugham in a Guest post. via pvariel.com Click To Tweet
#2 Building bulk links So Quick
Don’t try generating a huge volume of backlinks in a short span of time. Apparently, it notifies Google that your links are unnatural and intentional. Search engines weigh link only if it is natural, organic and relevant. If you are failing to do so, then you will be caught.
Instead of building bulk backlinks in a hurry, have a checklist and build backlinks balancing the quality and quantity.
#3 Not Removing Bad or Toxic Links
Even avoiding all these link building mistakes, you will have bad links generated. The site or page that was good when you source backlinks will be spammy now. Hence, it is obvious to monitor all your backlinks periodically and disavow bad links it regularly. Take actions before it starts destroying your domain credibility.
Building backlinks are effective to improve your search engine rankings. But, it is quite tough to execute properly.
Understanding the Don’ts of link building is equally important to the Dos. If you want to have your link building efforts to be the most beneficial, then you must stop practicing the above-discussed link building mistakes.
Anyways, I wish you to stay out from the bad link building practices and being safe.
I would suggest moving on from traditional link building techniques like directory submissions not entirely. Guest posting would work well for getting authoritative backlinks.Building backlinks are important to improve your search engine rankings. ~Satish Arumugham, in a guest post on pvariel.com Click To Tweet
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