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More Traffic And Sales In Through TikTok. 7 Dazzling Ideas

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Last updated on June 29, 2021

7 Dazzling Ideas To Gain More Traffic And Sales In Business Through TikTok

The popularity of TikTok is growing tremendously with more engaging people. There are more than 800 million active users monthly, where you can show your identity to grow your business. TikTok is an ideal platform to make your brand popular among a wide range of audiences. When TikTok was introduced, it was just a lip-syncing application to make entertaining and funny videos. But as days go, it becomes an important place for marketers to make their online presence among the target audiences.

More Traffic And Sales In Through TikTok. 7 Dazzling Ideas via #philipscomViews Click To Tweet

For each business person or brand, generating engagement is very important in TikTok to achieve their goal. TikTok has super energetic users, which will be the strength for you to grow engaging audiences for your business. If you have the younger generation as your target audience, there is no donut in attaining success for your business.

The below article gives you engaging ideas to drive more traffic with sales conversion to your business.

#1. Identify Your Audiences For More Traffic And Sales More Traffic And Sales In Through TikTok.

TikTok is a place where millions of users engage for multiple purposes. Reaching all the audiences will be difficult, instead know the type of people who have an interest in your business or product. Create specific content to grab the attention of multiple users by making the concept what they like the most. Get suggestions and content ideas from your followers on other social media platforms.

Check your competitor’s account to gather information about your target audiences and approach them directly with your excellent video content. Also, notice the type of content on their page and videos that gets more engagement. Using the same video with your unique content, you can easily target new audiences interested in your product. Conduct a poll or ask questions to your followers about their needs for your business and maintain a good relationship.

#2. Complete Your Bio With Link

More Traffic And Sales In Through TikTok.

When any user on TikTok thinks that your content is interesting, they first visit your profile to know about your business or brand in detail. Take this as an advantage and drive more users to your required website by adding a link to your bio. The first impression is the best one for users, and keep your bio with outstanding content that makes visitors view your site. It increases traffic to your website, and if they really show interest, the potential followers will easily convert to your customers.

TikTok allows you to include links only on a few accounts as a mandatory one. If you need to have a link, follow the below steps.

  1. Click the three dots available at the top right corner of your profile section.
  2. Next, choose the “Join TikTok Tester” option. A window will appear where you have to sign in with your email address.
  3. Once succeeded in the above step, you will receive an update on your app. Again go to the play store and update your TikTok app. There appears an option to provide a link on your bio.

#3. Optimize Your Landing Page For Conversion

When the visitor on your TikTok profile clicks the link on your bio, it redirects them to the specific landing page. Your profile is a great place to optimize your landing page and may increase your sales conversions. Make your landing page is the action for the people what they want to do and fulfill their intention. If there is any unnecessary focus, remove the things and add value to your landing page.

The CTA button on your content is the best practice to stand out in your business with a hike in conversion. The visitor should not have a hard time finding your CTA button. Choose the contrasting color according to your landing page to make it easily visible.

#4. Make Use of Challenges

A great way to generate organic leads and increase brand awareness for your business is by joining or conducting TikTok challenges. Participate in a viral challenge to make your brand visible among thousands of potential customers. If your target audiences are young, include TikTok challenges on your marketing strategy to improve your brand visibility. Participate in popular or trending challenges to get views on TikTok and increase the popularity of your brand.

There are two ways to do a challenge on this platform. You can either participate in someone’s challenge or create your own challenge with a simple and trending concept in a unique way to engage your audiences. To join in challenges:

  1. Keep scrolling the “For You” page to find the best challenge and join them with a unique performance.
  2. When you are creating your challenge, ensure that it suits your objective and gives a hand to lead generation.
  3. Offer prizes for the best challenge to engage more people and create brand awareness.

#5. Partnership With Influencers

Usually, influencers on all social media networks will have more loyal followings with potential customers. When you partner with an influencer, your brand’s reach will grow higher with an increase in followings and generate high-quality leads for your business. You will get potential customers with the help of influencers. The report shows that influencer marketing achieves 11% of ROI than other marketing channels.

If you focus on lead generation, it is best to collaborate with micro-influencers. Though micro-influencers have fewer followings compared to macro-followers, they have engaging followers, which will be best for you to get potential leads. Micro-influencers build personal relationships with their followers and have already created trust. If you focus on brand awareness for your business, search for the best macro-influencers. Otherwise, for lead generation, micro-influencers will be the best.

#6. Develop Content Strategy

Great content on TikTok will attract audiences to your business. Increase customer engagement with an impressive content strategy on TikTok. Since TikTok is a platform for publishing short videos for 15-30 seconds, it becomes an entertainment medium for many people by making and finding new videos. Take this as an advantage to bring your business in the view of a million audience with unique, engaging content. 

The engaging content ideas include UGC, behind-the-scenes content, your customer stories, and company culture to maintain a friendly relationship with your followers. Another important way is to join live on TikTok to make your online presence. Perform live at least once a week to make your remembrance for your audiences. Once the live session is over, include a CTA button for effective lead generation.

#7. Audience Engagement

More Traffic And Sales In Through TikTok.

The most effective way for lead generation and creating a brand trust for your audience is to engage with your audience. Make your content reply to your videos and ask questions, which is an indirect way to bring your audiences to respond to your content. The easiest way to get engagement for your brand is by responding to your audience’s comments on your content.

If you receive any comments for your content, immediately reply to them without any delay. The reply to their comments should be kind and trustworthy, which is an excellent way for converting your audiences to your customers. The below are some ways to engage your audiences in comments.

  • Ask follow-up questions to increase conversation
  • Reply using GIF
  • Use emojis
  • Hit like to their comments.


TikTok is an excellent platform for brands and business people to create brand awareness and generate leads. There are tons of opportunities to gain leads when you collaborate with influencers. The primary key for gaining the attention of millions of audiences is the content. Your unique idea and engaging content will definitely lead your business to heights with huge conversions and an increase in traffic for your business.

Author BioAuthor Bio: Anne Joseph is a passionate social media writer and working at Bouxtie. She has strong strategy skills in developing and managing social media campaigns. She loves to make new connections and enjoys the opportunity to work with social media influencers. Start following her on


Disclaimer: This is a guest contribution to Philipscom Associates. The tips tricks, strategies, suggestions, recommenndations etc. mentioned in it does not reflect the view and opinions of P V Ariel or Philipscom blog. For More Information Read This

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  1. Rully Neves
    Rully Neves

    Great article and very important tips. TikTok has been growing a lot and I believe it is already a place where digital entrepreneurs should be too. Thank you for the tips

    June 11, 2021
  2. Joe Skip Morely
    Joe Skip Morely

    Very useful ideas about how to get more traffic through TikTok – is it used by the older generation much? I know it’s mainly kids who use it as far as I have seen, but it’s always great to use a new form of media.

    June 11, 2021
  3. Hardik Patel
    Hardik Patel

    Very nice post, a lot of tips and tricks associated with Tiktok shared in this post.
    These tools are really worth trying.
    Thanks much for sharing this. Keep sharing.

    June 12, 2021
  4. A Donald
    A Donald

    It is informative content. Nice work. Keep it up.

    June 13, 2021
  5. Abhay Anthony
    Abhay Anthony

    Thanks for sharing great ideas. I really love your content. It is always super helpful and informative. Keep posting such amazing content. I love visiting your website.

    June 13, 2021
  6. Saurabh

    Great article on how to increase traffic and sales from Tik Tok, much appreciated.

    June 14, 2021
  7. johny

    titok is counted as promotional platform and currently moving to work for marketing purpose as the base of marketing competitions. But a new targeted marketing way growing now, that is magazine marketing.

    June 16, 2021
  8. Rajesh Kumar
    Rajesh Kumar

    Thanks for sharing this great article, and also thanks for sharing some good ideas to increase the traffic.

    June 16, 2021
  9. Anar R
    Anar R

    Thanks for such an interesting blog and the given content is extremely good. Keep posting such educative and amazing content. I will definitely share with my friends.
    Keep posting

    June 17, 2021
  10. Been T Levent
    Been T Levent

    Thank you for your recommendations. I will apply it carefully. Thanks for sharing.

    June 17, 2021
  11. Irfan Jalla
    Irfan Jalla

    You are doing an amazing work.
    Keep up the nice work. I love your blogs, keep writing more such informative contents.
    All the best.

    June 17, 2021

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