Last updated on July 17, 2023
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Essential SEO Steps To Follow Before Your Press The Publish Button
I know that you’re a blogger. That’s why you came here.
Writing a blog post is not an easy task. It goes through several processes and a number of tasks to be performed to craft a perfect post that readers will love.
As a writer, you are aware of the fact that no one can publish content without completing the essential SEO steps. Our post should be SEO-friendly in order to get regular organic traffic from Google, Bing, and other similar sources.
This post shows 13 important things you need to do before publishing your blog post. Feel free to leave your suggestions, and ask queries through comments.
Essential SEO steps # 1 – The Title
Start with the post heading. It should be natural, attractive, and keyword-rich which can bring massive traffic to the post from both searches and social sites. Several studies say that titles with keywords like how to, top 10, 10 best will get more user clicks than others.
Give an interesting title to your post.
Essential SEO steps # 2 – Paragraphs
Divide your content into short paragraphs and assign headings to them. Write short, simple sentences. So readers can read and grasp them quickly. If you are a WordPress user, check the Readability section of your SEO plugins. The plugin will analyze your texts and will inform you whether the content is easy to read or not.Make your blog post an SEO friendly post! Read pro blogger Manoj's Tips via pvariel.com Click To Tweet
Essential SEO steps # 3 Keywords
Don’t forget to add relevant keywords in different parts of the post. The search engines will read and list your articles in the search results based on the keywords you use.
You should write for humans and not for the bots. So don’t use the keywords unnecessarily and place them as natural.
Essential SEO steps # 4 Image Size
Check your image size before uploading to the site. A heavy image may create a slow speed issue on your site and the readers will leave the page if it takes a long time to load. Use online image compression tools like Tinypng to reduce the size of the images without losing their quality.
Steps # 5 SEO-friendly images
Images are the main source of the traffic to your content. They can bring visits from Google and Bing image searches. Give a keyword-specific heading to your image and place the keywords in alt texts to inform search engines what kind of image is it.
Essential SEO steps # 6 Categories And Tags
Add categories and tags to your post. With both of them, readers can quickly find a post that falls under a specific topic.
Essential SEO steps # 7 Internal Linking
Connect your posts to each other with keywords and normal links. This helps you to grow the traffic, reduce the bounce rate, and boost the rankings.
Suppose, you are writing common blogging tips and mentions about ‘free blogging sites’ somewhere in the content on which you already made a post. Connect your ‘free blogging sites’ post here and the people will love to read it as both are mutually related.
Essential SEO steps # 8 Outbound Links
Connect relevant posts on other sites to give additional information to your readers. The pointing link should be of high quality and unique.
Recommended Reading: 7 Link building tactics for bloggers
Essential SEO steps # 9 Proofread
Have you finished? Check whether you made any spelling mistakes or grammatical errors anywhere in the content. Use online tools like Grammarly to ensure that it’s free from any mistakes.
Essential SEO steps # 10 Meta Description
Enter a brief description of your posts. It will appear in the search results along with the content title. Make it simple and attractive. Write in such a way as to encourage the search engine users to click on your link after reading the description.
Essential SEO steps # 11 Focus on Keyword
Set a focus keyword for your article. It should have a minimum density of 1% or higher and should appear from the very first paragraph.
The post should cover the main keyword in detail and give in-depth information to the readers. Google ranks your page for the main keyword. So use it wisely.
Essential SEO steps # 12 Slug
The page URL or slug should be simple, short, and keyword specific. Try to insert your focus keyword in the post slug. Using it in the slug, image alt texts, and titles will increase the chances of ranking your post higher in search engines.
Essential SEO steps # 13 Featured Image
A featured image is important for many reasons. When your content is shared on social, bookmarking sites, and communities, will fetch your URL data and display posts with default thumbnail images.
If you are using a featured post slider or recent post widget on the blog sidebar, they will also appear with the featured images. Add a featured image of at least 600 x 400 px dimensions to enable social media posts with large images.
As mentioned in the beginning I once again urge you to share your blogging experiences, and suggestions if any in the comment box. We will promptly attend to your queries, doubts, etc.
Also, if you like and benefit from this post please share it with your friends by using the social share buttons provided on the website.
Thanks for your valuable time.
Manoj And Philip
Recommended Reading: 5 Pro Tips to Help You Write Irresistible Blog Posts
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