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10 Elements of a Successful Content Marketing Engine

Posted in Content Marketing, and Digital Marketing

Last updated on April 9, 2020

10 Essential Elements Of The Content Marketing Engine

Content Marketing Engine is a website or a blog or any such platform that pulls traffic by exhibiting unique quality content consistently.

Content creators develop quality and consumable contents on various products or resources according to the needs of the organizations and then that is to be promoted or distributed through various other platforms.

What Is  Content Marketing Engine?

According to Content Marketing Institute:  “It is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.”

Several studies point out that organizations that develop value-added relevant content from the buyer’s perspective benefits in many ways. 

10 Essential Elements Of The Content Marketing Engine. An infographic via @wrike management software. #pvariel Share on X

Like improved Search Engine Optimization (SEO) tremendous flow in traffic to their pages, great audience engagement, and ultimately it leads to a higher conversion rate.

But most often developing a value-added content relevant to the product or resources is a big headache for small and medium-sized business groups.

Consistent creation of unique content is a frightening situation for many and often it goes without doing it.

In this Infographic developed by Wrike the best cloud-based project management software reveals 10 essential elements of the content marketing engine.

 Content Marketing “Engine

Why Content Marketing Engine is the Future of Marketing? Watch This Video

Disclaimer:  This is a guest contribution to Philipscom Associates and the tips tricks, strategies, views,  mentioned in it does not reflect the view and opinions of P V Ariel or Philipscom blog.  Opinions expressed by Philipscom contributors are their own. For More Information Read This


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  1. Hello, Phillip and Tanya.

    I love the resources from Content Marketing Institute as the website fulfill of content marketing tricks.

    Implementing a blog and providing quality contents to reach the purposes of content marketing is a great practice of the awareness stack. I do agree, the content has to be executable that is why we have to constantly develop our persona.

    To have a strategy for content creation is what we mustn’t ignore. Develop the content guidelines and publishing calendar help improve the workflow of content creation. I love this.

    The most importantly, figure out what works and what doesn’t is what necessary.

    July 12, 2018
  2. wuxiaworld

    Great post! I didn’t know about several of these elements mentioned in this infographic, and I’m going to go check them out now! Thanks for sharing.

    July 12, 2018
  3. pardeep Bhullar
    pardeep Bhullar

    Hello, sir thanks For sharing your views. The Infographic speaks volume about the content engine.
    Yes, content marketing is an important part of any online business. Thanks for sharing it in details thru the pages.
    keep it up! Keep sharing your furure write-ups. good work. keep going. Happy to be here for the first time will visit again to read more. share us.
    thanks again

    July 12, 2018
    • Hi Pradeep,
      Thanks for your maiden visit to this site.
      I appreciate, please do have a look at our comment policy before you make comments.

      July 13, 2018
  4. Hi Philip and Tanya,

    This post came up with all the essentials needed for content marketing. Without content marketing, Social media marketing and SEO, it is difficult for any online business to be successful. It is very important that there should be a proper content marketing strategy for any online business to come up with success.

    In fact, content marketing is a mix of many different tasks like writing, creating videos, etc.

    Thanks once again for the great share. Keep up the good work,


    Reji Stephenson

    July 13, 2018
    • Hi Reji,
      What a pleasant surprise to see you here again after a gap.
      Nice to know that you are doing well. Thanks for the value added feedback to this post. I appreciate your time. I agree with you that its a combination many different things.
      Thanks again for your note.
      Keep visiting
      ~ Philip

      July 13, 2018
  5. Hi Kimsea,
    What a joy to hear from you again after a long gap. :-)
    Hope you are doing fine.
    Thanks for your valuable time and for the valuable information added to this post.
    Keep sharing your expertise with the fellow bloggers.
    I appreciate your time.
    Keep sharing.
    ~ Philip

    July 15, 2018
  6. Matthew

    Love the graphics used on this article and I’ve read a lot of content marketing strategies, setting-up, and guides but this one is the most fun and enjoyable to read. Great content indeed!

    July 20, 2018
  7. Kamagra

    Thanks for your valuable time and for the valuable information Keep sharing I appreciate you.
    The points mentioned in the post are worth notable. Thanks

    July 20, 2018
  8. Faiz

    Hello, sir thanks For sharing your views on content marketing. A very informative post

    August 23, 2020

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